Villa fans are set to celebrate the career of retiring club captain Stiliyan Petrov at Sunday's game against Wigan.
Petrov announced his retirement from football last week following a battle with acute leukaemia.
The club captain led his team out one last time in the final home game of the campaign against Chelsea.
And Villa supporters have decided to mark the last-day showdown at the DW Stadium with a Petrov-themed tribute.
As part of the celebration - dubbed 'Petrov Day' - Mask-arade are giving away 3,000 Stiliyan Petrov masks to the travelling fans.
Wigan officials have granted permission for a mask to be placed on every seat in the away section prior to the turnstiles opening.
Fans are encouraged to wear their masks during the 19th minute in tribute to the Bulgarian midfielder.
Mask-arade director Chris O'Nyan said: "We are making this gesture to support Cure Leukaemia and to recognise Stan's popularity."
Snap up your season tickets for 2013-14.