Fans went wild for autograph books, balls and star shirts as wing aces Marc Albrighton and Charles N'Zogbia popped into the Villa Store for a special summer signing session.
Villa's tills were jingling as supporters crammed in to chat to their heroes and have their newly-purchased merchandise blessed by the star pair.
It was no surprise to see N'Zogbia 10 and Albrighton 12 tops fly off the hangers, with them occupying number one and number three in seasonal shirt sale numbers this term.
It was all smiles for the dynamic duo as they spent an hour in the Villa Park megastore for the meet and greet with our loyal fans.
Loads of supporters queued to have their goods personally signed by the lads - and have their photos taken with them too.
Albrighton very much sees it as part of his job to meet fans and put a smile on their faces.
He said: "I love these events, I really do.
"It's great to chat to the supporters who take the time to come and see us, whether it be at these sorts of events or for matches.
"I will never tire of signing autographs for them. In fact, the minute I stopped being asked is the moment I'll start worrying!
"Joking aside, I have really enjoyed the event and so has Charles. We have had a great turnout and that's fabulous. I hope the supporters had as much of a good time meeting us as we had meeting them."
Head of Merchandising John Greenfield added: "It was great to welcome Stephen Ireland, Chris Herd and Jean II Makoun into the Villa Store earlier in the week and it was fantastic to follow that event up with another one involving Marc and Charles.
"Charles has just signed and he was incredibly popular in his first meet and greet with fans. Marc has been with us a long time, from the youth team to the senior side and his star continues to shine with our fans.
"That has obviously been shown by sales of shirts bearing both of their names already this season. We sold more of those this afternoon as well as a host of other goodies. I am thrilled with how it went."
Next up is another signing session on Thursday, with Jonathan Hogg and Eric Lichaj in the Villa Store between 1.30pm* and 2.30pm*.
Please be aware, players will be signing items purchased in the shop - and there's plenty to choose from.
For example, shirts worn by your Villa heroes in the Barclays Asia Trophy in Hong Kong are now on sale.
All the shirts, including match-issued shirts that weren't used, are available to buy from the club shop at £80 each.
All tops contain name and numbers as well as the official Barclays Asia Trophy logo on the sleeves.
Make sure you get in quick because they will be sold on a first-come, first-served basis.
We also have the new home and away kit as well as the goalkeeping top.
Then there's training wear, t-shirts, shorts, hats, scarves, balls, teddies, DVDs - everything you need to enjoy a super claret and blue summer.
Make sure you get down to the Villa Village store to get your hands on some awesome items and meet your heroes.
*Please note players and event times could be subject to change.
Click here to get hold of the fantastic 4-for-£50 family deal for what should be N'Zogbia's home debut against Blackburn.