Aston Villa is delighted to announce Purity Brewing as an Official Supplier.
The brewery, located just 30 miles south of Villa Park in Warwickshire, will supply a range of draught and packed award-winning ales and craft beers across the stadium concourses and hospitality areas.
Purity have also commissioned an exclusive Pale Ale to mark the club’s return to the Premier League, which fans will also be able to enjoy at Villa Park.
Aston Villa Chief Commercial Officer Nicola Ibbetson said: “I’m delighted that Aston Villa have partnered with a local company, further outlining the club’s mission to forge deeper connections with businesses and communities close to our city.
“Purity Brewing will provide an important service at Villa Park, one which we believe will enhance our supporters’ matchday experience.”
Purity Brewing Company’s CEO and Co-Founder, Paul Halsey, a lifelong Villa fan, said: "This partnership between Purity and Aston Villa is all about creating the perfect match day experience for supporters and reflects our belief in a more discerning beer drinking public.
“Working with Aston Villa & Villa Park is testament to the ongoing success of our original mission when we started, which is to brew great beer without prejudice, with a conscience and with a consistency and an attention to detail, which is second to none.”