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Club statement: Club crest

Club statement: Club crest

The Club can confirm that we will be refreshing our badge this summer as part of a comprehensive visual identity rebrand project.

The whole project has cost less than £80,000 - not the £2m quoted in press reports this week.

The work, which was undertaken to make us more effective in the digital age, affects Club publications, retail products, AVTV graphics, the current and the new official website and the stadium.

However, we will not be spending significant sums on changing the branding in the ground this summer.

AVFC Official
By @AVFCOfficial 6th April 2016