Education

Football Development Education Social Inclusion CSR

Villa Vitality

It's a very important programme because it teaches kids about healthy eating and sport. They learn important lessons for a healthier life in the future.

Kids in Birmingham are learning more about food and how to lead a healthier lifestyle, thanks to Villa Vitality.

The scheme is run by the club in partnership with the Heart of Birmingham Teaching Primary Care Trust.

The programme, which has run since November 2005, aims to encourage young people (school years six and seven) to get involved with sport and to appreciate the importance of eating healthily.

The pupils learn about food and drink, record a radio programme as well as taking part in football challenges in the Indoor Academy. Head of Community Duncan Riddle said: "It's a very important programme because it teaches kids about healthy eating and sport. "They learn important lessons for a healthier life in the future."

Aston Villa CIC

Aston Villa is the first Premiership football club to set up a Community Interest Company (CIC).

The CIC programme is a government backed initiative, designed to provide new and exciting educational and training opportunities.

These are available at Villa Park for young people in the community and also for students in primary education through to further education level.

With a state-of-the-art IT centre and radio studios, the club's Villan Radio provides media and education courses for visiting students.

The courses themselves fall into line with the CIC strategy formulated by a new board of trustees, who themselves have been selected from a wide range of backgrounds, to represent the best interests of the CIC's work.